Veet Pakistan celebrates Women’s Day

Veet Pakistan celebrates Women’s Day by pledging to #BuildHerUp under its flagship Veet Academy program
Karachi, March 04, 2019: Veet, leading brand in the depilatory category, manufactured by Reckitt Benckiser Pakistan Limited (RBPL), is committed to support women in achieving their dreams. This Women’s Day, under its flagship program, Veet Academy, the brand has launched a campaign called #BuildHerUp for women across Pakistan. The aim of this campaign is to enable women to pursue their aspirations by offering them mentorship with Veet Academy experts, who are well-renowned and accomplished within their respective fields.

Veet Academy is an enabling institute that has helped many females by grooming them on five key values of personality development which are Charm, Confidence, Intelligence, Health & Fitness, and Communication. Historically Veet has been reaching out to almost a million females each year and empowering them through the various Veet Academy initiatives that include the School & College Program, Digital Training & Miss Veet Pakistan.
From a population of 100,000,000 women in Pakistan, as per Pakistan Census Survey 2017, very few women end up achieving their dreams. Veet Pakistan believes that this gap exists because most females across the country do not have the privilege of receiving basic guidance to be able to learn the skills required for accomplishing their ambition. The #BuildHerUp initiative aims to bridge this gap by offering females personal development opportunities and social support.
Talking about this initiative, Humayun Farooq, Director Marketing Health, RBPL said, “#BuildHerUp is a campaign that is very close to our hearts because we believe that women in Pakistan are capable of moving mountains when they put their minds to it and if the right direction is provided to them timely. Veet wants to empower them and equip them with the relevant tools so that they are able to achieve their dreams.”
Girls can enter themselves or nominate someone else for #BuildHerUp on Veet Pakistan’s Facebook Page with the story of their dream, why they couldn’t achieve it and how they feel this platform could help them. Five lucky winners will be selected and mentored by the Veet Academy experts who will provide them the necessary grooming and guidance required to fulfill their professional aspirations.

BOLD MEN AWARDS 2019 Nominees are here

Following its huge success in 2017-18, Hilal Care is once again holding the Bold Men Awards 2019 (BMA-19). The awards have made a return to recognizing the hard work of many charismatic, skilled and talented individuals in their respective fields.

Hilal Care established the Bold Men Awards as a platform to celebrate individuals who make Pakistan proud with their brilliant work; people whose work shows dedication and growth. Starting in the month of March 2019 the awards will be conducted on a national scale through Bold’s Facebook page. The audience will have the chance to vote for their favorite nominees and the winners will be chosen via viewers’ choice.

Hilal Care launched Bold® body spray three years ago and has since become Pakistan’s leading Gas Free body spray with its unique gas free formulation. Bold® body spray has a higher percentage of long-lasting fragrances, handpicked after extensive research. Being gas free Bold® is a dual usage product and can be used on the body and clothes. Undoubtedly Bold® Body Spray is the best choice for consumers compared to other body sprays available in the market.

Building on its success and keeping true to its vision of being a Men Care brand providing high-quality products related to men’s grooming, Bold has now expanded its portfolio of products by introducing a brand new range of face washes and fairness cream:

Bold Insta White Fairness Cream™ with its unique ingredient Insta White peptide - Gives a user an instant fairer look, brightens skin tone and reduces dark spots from the skin.

Bold Face Wash is available in three variants; Bold Insta White™: Brightens skin tone and reduces dark spots. Bold Hydra Boost™: Daily deep cleanser, removes toxins and impurities from the skin Bold Oil Control: Removes excess oil from the skin and prevents acne. While you are turning heads with the amazing fragrances, all eyes are going to be on you as you walk with confidence with your fresh and confident look.

Faisal Munshi, CEO, Hilal Care, commented, “Bold is not just an ordinary body spray, it’s a lifestyle. It is a representative of individuals who are bold and talented and have a unique personality that speaks for itself. We are proud to honor them and we want to recognize as many talented people as possible and plan to bring Bold Men Awards bigger and better than before.”

This time around with a sizzling twist to the awards, the viewers have been pleasantly surprised by the introduction of the very dynamic Ayesha Omer, who is the host for Bold Men Awards 2019. On that note, let’s take a look at this year’s nominations.

The nominations include:

BOLD DESIGNER

Amir Adnan

Omer Republic

HSY

Humayun Alamgir

BOLD FILM ACTOR

Adeel Chaudry

Ali Zafar

Shehryar Munawar

Fahad Mustafa

Bold Most Stylish Sports Personality

Amir Khan (Boxer)

Wasim Akram

Mohammad Amir

Shoaib Malik

BOLD MODEL

Nabeel Zuberi

Omer Shahzad

Emmad Irfani

Shahzad Noor

BOLD CRICKETER

Babar Azam

Yasir Shah

Shadab Khan

Faheem Ashraf

BOLD HOST

HSY

Faysal Qureshi (Morning Show – Salam Zindagi)

Yasir Hussain

Ramiz Raja

BOLD INTERNET SENSATION

Asim Azhar

Imran Ashraf

Syed Shafaat Ali

Noor Hassan

BOLD FITNESS TRAINER

Rizwan Noor

AQ fitness

Bilal Munir (Spartan Fitness)

Muhammad Wasif

BOLD SINGER

Asim Azhar

Shuja Haider

Sahir Ali Bagga

Ali Sethi

BOLD MOST COMICAL

The Great Muhammad Ali

Karachi Vines

Bekaar films

Arsalan Naseer (CBA)

BOLD TV ACTOR

Danish Taimoor

Junaid Khan

Imran Abbas

Imran Ashraf

What’s the wait for? Keep voting and make your favorite win!

Strepsils Stereo Brings "BILLO"

A brand new exciting song from season 2 of Strepsils Stereo introduces us to a vibrant and fun-filled dance number, ‘Billo’! Its upbeat and dance-y vibe, with a perfect blend of the richness of Punjabi folk culture and a flavor of Pop created through Acappella, are surely going to make it the ‘Mehndi Song of the Year’.
Strepsils Stereo is Pakistan’s first and only Acappella music platform which creates music without any instruments using the sound from voice, mouth, and claps. The song ‘Billo’ is produced by Ali Noor and Ahsan Pervez, the masterminds behind producing this acapella-driven music platform.
Excited about this new song, Ali Noor stated, “This was one of the most challenging songs that have been produced to date on the Strepsils Stereo platform because of the complexity of beats as there are in a Punjabi folk mix. But, Ahsan Pervez and Mehak Ali have done a phenomenal job through their voice. This will surely be topping all mehndi playlists this wedding season.”
The character ‘Billo’ is a light-hearted take on our socially constructed rules about how girls at weddings are expected to act. The song promotes empowerment and highlights that weddings should be enjoyed by everyone in the family, including the bride herself, without the fear of being judged by those around.
Talking about this new venture of Strepsils Stereo, Humayun Farooq, Director Marketing – RB Health, said “This is an upbeat and fun song, where we are also trying to send a positive social message across through the video. I am absolutely thrilled about launching this mehndi track and extremely proud of the entire team for their hard work. Let’s make some noise with our version of Billo this wedding season and let’s truly bring Billo back!”
Strepsils Stereo is an owned Acappella platform of Reckitt Benckiser (RB) Pakistan’s throat lozenges brand, Strepsils. The platform for its unique idea and brand relevance has won the prestigious Spike Asia award early this year along with the PAS Awards 2017 last year. It has released four songs to date including ‘Khayal Rakhna’, ‘Rang De’, ‘Dil Jo Chahay’ and ‘Mera Pakistan’ with a total of 13.2 million views.

Stereo Strepsils Presents BILLO

https://www.youtube.com/watch?v=kJdME9MO5SU&feature=youtu.be

Ye System Nahi Badlega | 3 Idiotz Pakistan

BOT TRENDS IN PAKISTAN!

Independence Day Celebrations at Dolmen Malls

Dolmen Mall, Pakistan’s first international standard mall, is famous for being at the forefront of every major national celebration. With every event, they have continued to raise the bar when it comes to family entertainment and shopping in Karachi.
As our Independence Day approaches, we see the city changing itself to represent the colours of Pakistan, and Dolmen did not stay behind in giving its visitors a flavour of patriotism. This year, their theme, ‘Dolmen loves Pakistan’, was weaved around the concept of #HamariPehchan aimed at giving people a chance to celebrate Pakistan’s identity. Spanning across all three malls, namely Dolmen Mall Clifton, Dolman Mall Tariq Road and Dolmen Mall Hyderi, the event kicked off on 12th of August 2016.
“Living in a time where there is so much uncertainty and negativity surrounding our identity as a nation, we wanted to celebrate the achievements and entertainment aspects of Pakistan which we are known for. These things are relatable to the older as well as the younger generation of this country and they need to be celebrated. This is what makes us proud as Pakistanis,” said Anum Nadeem, Marketing Head of the Dolmen Group at the event.
A weekend worth of activities were executed in all its patriotic glamour and glory. For this, the mall was draped in shades of greens and whites. The walkways saw magnificent replicas of the country’s monuments. From live murals of national heroes to specially dressed guards standing and saluting the customers, the entire mall gave off 14th August vibes. The main atrium was designed to take the mall-goers on a photographic journey through Pakistan and its rich culture. Adding to the desi feel, a dhaaba was set up by Chai Wala offering fresh parathas and chai for all those craving for a cup of tea, Pakistan’s undisputed favourite drink. Folk music and a special Azadi Bazaar selling flags, badges, and other patriotic merchandise set the right mood to the three-day event.
To mark the eve of Independence Day, a grandiose performance by Sounds of Kolachi dazzled the audience. The soulful music melted into the beautiful notes of our National Anthem at precisely 12 AM, amidst a shower of confetti while the guards raised the flag and saluted. The moment was breathtakingly beautiful.
On the same night, visitors at Dolmen Mall Tariq Road were enthralled to find Noori performing live and did not shy away from fully enjoying patriotic beats.
On the digital front, an instagram competition was hosted, allowing amateur photographers to showcase their talent. Top three photographs were selected and awarded with prizes. More prizes awaited all those who visited Dolmen wearing green. Shoppers and visitors were, thus, pleasantly surprised at various occasions.
As another successful event comes to an end, Dolmen stands tall and proud; the management determined to keep providing more quality events and celebrations to its visitors. Let’s wait to see what they have in store for the next event!
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For more information, visit: https://www.facebook.com/dolmenmall https://www.twitter.com/dolmenmalls https://www.instagram.com/dolmenmall

The PIF Returns To Innovate Karachi

{August 17^th , 2016}

The Karachi Innovation Challenge & Hacakthon is an event of Pakistan Innovation Foundation held every year in Karachi to promote the new citizenship idea and startups which can create a better more smarter and productive Karachi. This helps young citizens of Karachi to develop new innovative ideas. The tagline “Ijaad Kar, Nakaal na Kar..”  states clearly that new, inspiring ideas will be taken in notice.

1.    
   DIY Citizenship - Citizen-initiated and run  'Do it Yourself' Initiatives aimed at addressing Karachi's problems in a variety of contexts (education, health, waste collection, economic empowerment, de-radicalization, etc.)
    
  Creative Human Spaces - The Use of Creative Spaces designed to culture, art, storytelling and other creative endeavors to create a humane and harmonious City (things like T2f and others)

    Smart City - Technology-driven interferences to help create a smart and intelligent city that brings relief to and works for its citizens rather than vice versa
 

Trusted City Government – How and through what channels of technology can Karachi & its local bodies recreate their trust levels.

Register at: http://www.pif.org.pk/karachi before August 25, 2016..

The launch event was held at T2F on 17^th August 2016. The event included big names social workers like Afia Salam, Saad Amanullah Khan, Amar Khan Gharani & Saima Ziadi. Athar Osama & the team of PIF organization did a fantastic job in explaining why and how the event affects Karachi. #KHIinnovates is the official Hashtag of KIC 2016.

The sponsors include I Am Karachi, Open Karachi, The Nest i/o, P@SHA & more… The new enhancement is that the teams this year will be Geo tagged & using WhisperO as a proper channel the teams will go out to their authentic consumers which will show how productive the idea is..

Back To School- With Yayvo.com

Types of School Books Beneficial for Kids

It is that "back-to-school time" and the vacations are ending. It is time we let go of our lazy morning and get back in the routine. Talking about routine, it is essential to do some beforehand reading and prepping up.

I’ve always thought it is great to get a handful of other books apart from the usual course and curriculum books for the kids. This helps them prepare for their new class, as well as keep their reading going on during the school year. Here are the books I think you must get for your kids that will benefit them for years:

-          Grammar Polishing Books: It is always great to have a reference book and polish your English skills from time to time.

-          Pop Culture Art Books: Kids need to learn about pop culture, art and ideas. Keep a few Austin Kleon and Kerri Smith books around to let your kids experiment with their imagination.

-          Coloring Books: Coloring can be really therapeutic and engaging for the kids. These books a greatly beneficial for the kids after a tiring day at school.

-          Language Book: Keep them close to their roots. Make them read and learn about their mother tongue. Be it Urdu, Sindhi, Punjabi, help them understand it and use it in their daily lives.

These are a few books that will definitely benefit your kids during the school year.

Are there any other books that you’d recommend?